Joy Division - Disorder

THE BRIEF: A promotion package for the release of an album, to include a music promo video, together with two of the following options:
1. a cover for its release as part of a digipak (CD/DVD package);
2. a magazine advertisement for the digipak (CD/DVD package).

For the maximum viewing of all of the videos, please watch at the highest resolution available. Thank you

Director - Jonny Hughes (JH)
Cinematographer - Callum Moreman (CM)
Director of Photography/Cast Member - Joel Colborne (JC)

Friday 10 September 2010

My 6 Favourite Music Videos

 The XX - Islands





Type of video: Concept
Reason for it being a favorite?: The video is extremely simple but as the song progresses, hidden in the simpleness of the song, so much is happening. Its a video that can be interpreted which i'm a fan off.
I think the video is about relationships and its showing that too much routine in a relationship will cause the relationship to slowly fade and in the end "burn".



Johnny Cash Hurt 


Type of video: Performance
Reason for it being a favorite?: The video isn't anything special in terms of semiotics and cinematography. What makes this video so amazing is the way the song fits with what we see. We are seeing Johnny Cash perform his swan song, the song is all about his life and how it will soon come to a end and about how he wishes he could do it again. The imagery on screen is images and videos from his life and clips of him almost crying as he sings the song and plays the guitar and piano.



Island In The Sun - Weezer (Spike Jonze)









Type of video: Concept
Reason for it being a favorite?: This video is so childish and fun, it simply follows the band as they play with a variety of animals such as monkeys and lions and puppys in a sunny african setting. The shots of the animals playing really make the video. They is nothing better then seeing a lion grinning straight into a camera.



 Biffy Clyro - Only One Word Comes To Mind





Type of video: Performance/ concept
Reason for it being a favorite?: I am probally being a bit biased, but this is one of my favourite songs and i fit the video flows so well with the song, the video follows the three band members as they "run?" through what can only be described as a front room setting and the peoples reactions to them jumping over them and running past them, and did i mention all in slow motion. Even though this all sounds quite funny they is something very serious to what is on screen.
 WAX - California (Spike Jonze) 




Type of video: concept
Reason for it being a favorite?: A man running to catch a bus, all filmed in one take from a car driving next to him, And people not noticing anything out of the ordinary. Oh yeah, did i mention that the mans on fire?
A classic.
 

 Arcade fire - The Suburbs (Spike Jonze)




Type of video: concept/ narrative
Reason for it being a favorite?: i could write paragraph after paragragh on this video, another spike jonze video, the music video is parts of a short film by spike jonze and arcade fire. The video itself has so many interprations. Its a hugely moving video following a group of teenagers in a suburb as war is slowly coming to them. I think the military stuff in the video is supposed to represent evil. At first it is far away from the suburbs but then it slowly creeps in as the video progresses. When the evil arrives it messes up the utopia that the suburbs represented. It causes friends to fight and turn on one another

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