Joy Division - Disorder

THE BRIEF: A promotion package for the release of an album, to include a music promo video, together with two of the following options:
1. a cover for its release as part of a digipak (CD/DVD package);
2. a magazine advertisement for the digipak (CD/DVD package).

For the maximum viewing of all of the videos, please watch at the highest resolution available. Thank you

Director - Jonny Hughes (JH)
Cinematographer - Callum Moreman (CM)
Director of Photography/Cast Member - Joel Colborne (JC)

Tuesday 30 November 2010

First Idea - (See Emily Play - Pink Floyd)

The first idea in my group was the song.
See Emily Play - Pink Floyd
The video below is a short film made by Pink Floyd to be played at their shows and is not a music video.



Style of the song: Psychedelic Rock
Idea behind lyrics: Focussed around a girl who one of the band members kept seeing in one of his hallucinations.

Our idea for this song was,

  • A young girl wearing a white dress keeps on appearing in a dreamlike state that a male actor is having.
  • They would be multiple girls walking around and doing things wearing the same white dress.
  • The locations we could film in are Ilkley Moor, Bluebell woods in Ilkley and Malham Cove.
  • Use of colour filters to create a weird psychedelic look.
  • Maybe use time lapse .
malham01big.html.jpg

Videos to look at for ideas.
  1. Peacebone - Animal Collective (Because of the shots it uses)
  2. Zepher Song- RHCP (Because of the colour effects used)
  3. Float on - Modest Mouse (Because of a style used that we could attempt to use)
  4. VCR - The XX (Colour style)
  5. Come to daddy- Aphex Twin (colour effects)

Monday 29 November 2010

Podcast 1: Welcome to the Group!

The Group

Three "Gorgeous" Guys
They are three members in our Group/Team/Film troupe.

Callum Moreman
Blog
Youtube Channel 

 Joel Colborne

Blog
Youtube Channel 

Jonny Hughes

Blog
Youtube Channel


In previous years Joel and Jonny worked together on the highly successful Bat in the Belfry  and after a meeting a discussion at the famous! Young film makers festival which we all  had successful entrants. We decided to collaborate. My skills with Rom Coms, and their skills with all things dreamy and weird. We were the ideal team.


Callum "Cinematographer" Moreman

Joel "Actor" Colborne

Jonny "Director" Hughes

Sunday 28 November 2010

Main Music Video Pitch

For my main music video pitch i had 90 seconds to pitch a music video for song witch dosen't have a video.

I decided to pitch..

Seventy times 7 - Brand new


"Bio; Brand New is an American Rock band from Long Island, New York. Formed in 2000, the band currently consists of lead vocalist/guitarist/lyricist Jesse Lacey, vocalist/guitarist/lyricist Vincent Accardi, bassist Garrett Tierney, drummer Brian Lane, and guitarist/keyboardist Derrick Sherman." Quoted from Wikipedia.

Link to bands website and to Wikipedia entry

Here is the track (in a youtube video) and beneath that is the lyrics.



Seventy Times 7

My idea is based around the story that the lyrics where written about, A singer from the band Taking Back Sunday who was best friends with the lead singer of brand new, ended up starting a relationship with Jesse's girlfriend while they were going out. Jesse then wrote this song as a way of getting to him, Taking back Sunday then wrote a song as a way of apologizing, the song is called There's no I in team.

  • My idea was to created a literal narrative and performance video.
  • The performance video side would consist of a band of 5 performing the song maining the choruses and then last verse.
  • The narrative would follow the fictional story from the perspective of Jesse, the story would conclude with a argument down a phone "Lyrics Let's end this call and end this conversation."
  • I would also do a narrative clip for the line "And you can think of me when you forget your seatbelt, and again when your head goes through the windshield". i would create this shot using shot angles that don't have to show a crashed car.
My idea didn't get selected and instead i am working on another idea.

Practise Music Video Pitch


I had to pitch a idea for a music video that the class could make, the song could be a single and it didn't matter if they was already a video, i also only had 90 seconds to pitch the song..

I decided to pitch,
I Can Talk - Two Door Cinema Club

Tdcc are an alternative electropop band that are signed to french record label Kitsune Music. They have released one album to date which has received moderate reviews.

Below is the video for the song and beneath that the lyrics..



I Can Talk

My idea was to be a simple performance video with a little bit of concept thrown in.
  • They will also be a extra concept idea, which will break up the video, this concept idea will be of the band laid out on the floor but moving thier legs and arms in time to the song and each other through stop motion.
  • The video will start with the band singing the opening (in a way very similar to that in the main video)
  • They majority of the song will be performance set in a white room with the band all wearing colourful clothing, but the band members will jump around the room and swap over through the use of editing.

Thursday 25 November 2010

Music Video Directors looking at Spike Jones & Michel Gondry


Like a normal film a music video will have a director, this director could be a band member when the band have a strict budget, but quite often film directors may have a go at directing a music video or a even a music video director may turn to directing feature length movies.
          Spike Jones & Michel Gondry are two of the biggest names when it comes to music video directors. Both have a impressive back catalogue of work spanning across
  • Films (Shorts & Feature length) such as Spike Jones latest feature length Where the Wild Things Are (2009), the film was directed by Spike with a estimated budget of 100 million. The film was met with mostly critical acclaim and appeared on many year-end top ten lists.


  • As well as Music videos
Both have worked with a range of well known bands and musicians such as Daft Punk, Fatboy slim, Weezer, Arcade Fire, Bjork and The Breeders.
          

Spike Jonzes                      

Spike Jonzes has led a interesting career, he started off working as a photographer and a editor for a Youth BMX club and freestyling magazine which kicked off his creative career.
    He then spent the last 18 years jumping between directing some feature length movies, directing some note able commercials and still managing to fit directing some award winning music videos in between.

Being John Malkovich (1999) was Spike J's first venture in feature length movies, "The plot brings to the forefront several issues in contemporary philosophy of mind, such as the nature of self and consciousness, the mind-body dichotomy, and sensory perception." quote taken from Wikipedia.
Even though the film received limited release it scored 92% on rotton tomato and was nominated for:

  • three BAFTA Awards, winning one for Best Screenplay
  • five Chicago Film Critics Association Awards, winning one for Best Screenplay
  • six Chlotrudis Awards, winning three, Best Director, Supporting Actress and Best Screenplay
  • four Golden Globes, winning none
  • three Independent Spirit Awards, winning two, one for Best First Picture, and First Best Screenplay.


Spike Jonzes also n 2006, he was nominated by the Directors Guild of America for "Outstanding Achievement in Commercials in 2005." He was nominated for a body of work that included Hello Tomorrow for Adidas, Lamp for IKEA.



He was a producer and co-creator of MTV television series Jackass and Jackass: The Movie, also directing some of the segments.



Jonzes biggest body of work lies with music videos, he has worked on just under 50 music videos with around 30 different artists, He has a unique concept style which he seems to use for the majority of his videos
  • He has used concept ideas for a lot of his videos, usually the concepts are quite humour such as the idea for California by WAX, where the concept is simply a man on fire running to catch a bus with the idea being very similar to The Pixie's Velouria with it being only 1 shot that lasts around 20-30 seconds but is sped up to fit the song, the song is also taken from the backseat on a car.


  • Another similar motif in Spike's videos is the use of diegetic sound at the start and during the videos, such as Da Funk by Daft Punk, "It focuses on the character Charles an anthropomorphic dog in a leg cast with a crutch wearing urban clothing. Charles, who has lived in New York City for only one month, is shown walking around with a boombox blasting "Da Funk" at a high volume. His hobbled walk is made fun of by a pair of children. He is turned down when he attempts to participate in a public survey. His boombox annoys a bookseller on the sidewalk from whom Charles buys a paperback novel entitled Big City Nights. Charles meets a woman named Beatrice who was once his childhood neighbor. They agree to have dinner together at her home, traveling by way of a city bus." taken from wikipedia.
  • Daft Punk have said that the video is simply a story with the song played in the background and during the song they is a lot of diegetic sound in the form of cars, people talking and general sounds, at times you can barely hear the music. Link to video


  • Spike Jonze is well known for the creation of the music video for Praise you by Fatboy Slim. He did things a little bit differently this time. The following paragraph is quoted from Wikipedia,

  • Jonze has many alter egos, including Richard Koufey (alternately spelled Coufey or Couffe), the leader of the Torrance Community Dance Group, an urban troupe that performs in public spaces. The Koufey persona appeared when Jonze, in character, filmed himself dancing to Fatboy Slim's "Rockafeller Skank" as it played on a boom box in a public area. Spike showed the video to Slim, who loved it. Jonze then assembled a group of dancers to perform to Slim's "Praise You" outside a Westwood, California movie theater and taped the performance. The resulting clip was a huge success, and "Koufey" and his troupe were invited to New York City to perform the song for the 1999 MTV Video Music Awards. The video received awards for Best Direction, Breakthrough, and Best Choreography, which Jonze accepted, still in character. Jonze made a mockumentary about the experience called Torrance Rises.


  • Spike's latest music video for Canada's indie rock band Arcade Fire is The Suburbs, the video looks like a teen drama set in the suburbs. NME described it as "this is a look at the dramatic, violent side of the suburbs". The video follows a group of teenagers around a suburb while a military force is taking control, The meaning of the video is very unsure.
  • Both Spike Jonze & Arcade Fire have been working on a short titled "Scenes from the suburbs" which was expected to be released in Summer 2010 but has been pushed back due to their new album and is now expected to be released 20th December 2010. The music video for the suburbs is made up of parts of the short film.


A DVD has been released titled "The Work of Director Spike Jonze" 2003. This DVD documents a lot of his videos throughout the ages.

Link to DVD on amazon.com


Michel Gondry                            

Michel Gondry (Born 1963) is a french film, commercial and music video director as well as a award winning screenwriter. He is known for his inventive visual style and manipulation of mise en scene.

  • He started his career as a filmmaker making music videos for the french band Oui Oui which he was the drummer for. His music videos attracted the attention of Bjork who enlisted his intresting style to help with his video. This kickstarted his career in film making.


  • He pioneered the "bullet time" technique later adapted in The Matrix which was used in a 1998 Smirnoff TV commercial that was also directed by Michel.
 



  • He went on to work with big names in music such as Daft Punk, Radiohead, White Stripes, Foo Fighters and many more. The style of Gondry's music videos often relies on videography and camera tricks which play with frames of reference. The White Stripes - Fell in love with a girl, heavily uses videography to create the lego stop motion effect.




  • Gondry has also worked creating feature length movies. His first successful movie was Eternal Sunshine of the Spotless Mind which was released in 2004 and received very favorable reviews. In this film he used a lot of film making styles he used while creating his music videos.


Here is a link to the trailer.

The Pixies Case Study

As part of my research into music videos i have been tasked to look at a particular band and the common codes and conventions and motifs around their music video collection, as well as look at the band and background information on them.
 I have been looking at The Pixies and i produced a PowerPoint as well as a word document which contains all my footnotes from the presentation. Also due to my PowerPoint not showing my videos i have embedded all of the videos beneath.

The Pixies

The numbers at the start of each paragraph show the slide it corrisponds with on the slideshow.

The Pixies Text











Also within my group people have looked at 3 other artist.